http://promoteworks.com/blog Gayle Picken's marketing blog Thu, 24 Apr 2008 20:30:49 +0000 http://backend.userland.com/rss092 en Last month I was asked to give a talk to the Camano Arts Association on the "artist-gallery" relationship. Since I've been in the gallery business for 10 years, I often get questions from artists about how to "get in" to galleries. And I sometimes hear complaints or comments about an ... http://promoteworks.com/blog/2008/04/24/working-with-galleries-best-practices/ This summer I'm taking an online class called "Get Organized to Run a Successful Art Business" by Aliyson B. Stanfield. The goal is to put systems in place that help me stay focused and accomplish what I need to do instead of constantly getting distracted while trying to find something. Speaking ... http://promoteworks.com/blog/2007/07/30/summer-distractions-stepping-off-the-path/ Yesterday I attended my first meeting of the Stanwood Chamber of Commerce ... a lunch meeting held at a local senior residential center. About twenty local business owners participated and the topic for the day was a roundtable discussion/brainstorming session about the future of the chamber. We were asked to think ... http://promoteworks.com/blog/2006/10/19/shop-locally-join-the-chamber-of-commerce/ Just over a year ago, while reading an article about promoting businesses online, I learned about the Blog Business Summit. A mouthful, eh? But the conference was being held in San Francisco and, frankly, that was motivation enough for me ... an opportunity to travel to one of my favorite places and learn about the ... http://promoteworks.com/blog/2006/10/02/create-a-dialog-with-your-customers-become-a-blogger/ Printing, folding, sealing, labeling, stamping, and mailing .... I spent more hours than I'd care to count getting my gallery newsletter out last week. And I'm not even including the time it took write and design the piece. So, why do it? A newsletter has certain advantages over other types of communications. ... http://promoteworks.com/blog/2006/08/21/staying-connected-sharing-news-in-a-letter/ On Saturday, I attended the annual community parade in downtown Stanwood, Washington. The festivities lasted about an hour... an enthusiastic lineup of proud antique car owners, business owners in pickup trucks towing home-made floats, candy-throwing kids, and even the local sheriff and fire department delighted spectators young and old. In short, it was good, old-fashioned, ... http://promoteworks.com/blog/2006/08/19/join-the-parade-discover-creative-marketing-opportunities-in-your-community/ My list of marketing ideas to share is a mile long... so this morning, as I was beginning to write this column, I wondered where to start. Which tip would be the first on this new website? Should I start with a welcome letter? Do I need an introduction page? ... http://promoteworks.com/blog/2006/08/19/marketing-tips-whats-the-point/